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inVentiv Launches Physician Network

Crowdsourcing tool to speed study enrollment

By: Gil Roth

President, Pharma & Biopharma Outsourcing Association

inVentiv Health Clinical has launched a web-based network to connect physicians interested in participating in late-stage research to appropriate clinical trials. The inVentiv Physician Network (inVentivDocNet.com) is a crowdsourcing tool intended to help research sponsors accelerate study enrollment, part of the company’s investment in innovation to speed clinical trials.

By joining the network, physicians can find research opportunities involving approved products used in everyday practice. Sponsors can access the busiest and most relevant practicing physicians for their studies, which can accelerate both site and patient enrollment.

“We believe physicians will find this a valuable new channel for accessing ‘real-world’ research opportunities,” said Jeff Trotter, inVentiv Health Clinical Executive vice president – Late Stage. “The inVentiv Physician Network welcomes virtually any clinician who seeks to participate in observational research, including patient registries, safety surveillance programs, postapproval safety studies, and other noninterventional and quality-of-life studies.”

inVentiv aims to enroll tens of thousands of physicians in the year ahead through an online promotional campaign aimed at practitioners in virtually all therapeutic areas. “With the inVentiv Physician Network we bring more and more physicians the opportunity to contribute vital new data to the medical community by participating in important new studies that capture real-world patient experiences and clinical outcomes,” said Mr. Trotter.

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